All glossaries
Behavioral Design
Behavioral design uses an understanding of people to shape products, services, and environments. It starts with what someone is trying to do and looks at how the design helps or gets in their way. That includes the effort involved, the choices presented, and what happens after an action.
The glossary covers behavioral diagnosis, choice architecture, prompts, habits, and product development. It also explains dark patterns and other ethical questions that arise when a design is intended to influence what people do.
Definitions
- A/A Test
- Ability (Fogg Behavior Model)
- Action Planning
- Behavior Matching
- Behavioral archetypes
- Behavioral Audit
- Behavioral Barriers
- Behavioral diagnosis
- Behavioral friction
- Behavioral Product Critique
- Behavioral Product Design
- Behavioral segmentation
- Behavioral User Experience
- Boosts
- Boosts and nudges
- Card sorting
- Choice bracketing
- Choice diagnostics
- Cognitive Mapping
- COM-B Model
- Commitment device
- Dark patterns and deceptive design
- Decision architecture
- Default settings
- Design sprint
- Design Thinking
- Desired action
- Double diamond
- Empathy Mapping
- Error proofing (poka-yoke)
- Ethical nudging
- Fail-safe defaults
- Feedback
- Fogg Behavior Model
- Friction costs
- Gain-framed messaging
- Gamification
- Habit loop
- Hook Model
- Implementation prompts