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About
Articles
Insights
Guides
Glossaries
Behavioral Economics Glossary
Behavioral Design Glossary
Behavioral Science Glossary
Behavior Change Glossary
Neuroscience Glossary
Quotes & Interviews
Contact
Work With Me
Articles
The Behavioral Science Blog of Jason Hreha
Featured Articles
Hooked: How to Build Habit Forming Products Is Wrong
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Behavioral Science Consultancy: Why you probably shouldn’t hire one
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Here’s Why the Loop is Stupid
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The Death Of Behavioral Economics
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Latest Articles
To be happy… give
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Your grandma could probably destroy most behavioral science PhDs
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Use Your Head, Not Google’s
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The Four Horsemen of the Tech Addiction Apocalypse
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Why modern art is dominating the world
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Bad Copywriting Is The Most Overlooked Problem In Product Design
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What donuts, Rolexes, and Las Vegas have in common…
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This (scientific) test tells you how well you can read people
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The 7 Psychology & Behavior Books Every Product Person Should Read
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Default Nudges Don’t Increase Organ Donation Rates: The Truth About Behavioral Economics
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How arcades are designed to make you hurt
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As dangerous as a toddler with a katana
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You can practice pain?
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Technology Is for Sinners
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Mo’ money mo’ problems
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Every good (customer) relationship is built on ♥️
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66 Days
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This Exercise Will Help You Generate More Ideas (and Reveal What You’re Getting Wrong About Creativity)
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The New Face of Uncertainty
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The shaky behavioral science research that Google fell for
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Marketers and The Myth of Perfect Control
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Why you can never trust anyone (even a Nobel Prizewinner)
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The “old me” would have been too tired to write this
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Beware of Behavioral Economics
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Don’t be a tweaker–seriously
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What you can learn about persuasion from an 81-year-old encyclopedia (named Ray)
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Behavior Market Fit
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According to psychology, we’re all evil (but there’s hope…)
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Thinking Fast and Sl…
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Goals, gradients, and grunts
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Instant Gratification is Good For You: Lessons for Education
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The Progress Principle — or “how to kill a company”
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The first principle of behavior design
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I got rid of most of my habits
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Why the path to failure is (often) paved with surveys
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Wanting and Liking are different… much different
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The One Secret of High Functioning Product Teams
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Why you overeat when you travel to cheap places
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How Amazon & Jay Carney Failed At PR — and How They Could Have Won.
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One Of The Biggest Trends In Technology: Instant Gratification
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