What is Review outcome goal(s) In Behavior Change?

What is Review outcome goal(s)?

Reviewing outcome goals involves periodically reassessing the results-based targets that give direction to behavior change efforts.

How it works

Outcome goals need review because circumstances change: a weight loss target may need adjustment after a medical diagnosis, a savings goal may need revision after a salary change, and a performance target may need recalibration after discovering it was unrealistic. The review should assess whether the outcome goal is still relevant, achievable, and motivating. Unrealistic goals cause discouragement, while too-easy goals cause complacency.

Applied example

An entrepreneur who set a first-year revenue goal of $500,000 reviews at six months and finds they are at $180,000. Rather than abandoning the goal or maintaining an unrealistic target, they adjust to $350,000, which is stretching but achievable given their trajectory.

Why it matters

Reviewing outcome goals prevents the motivation collapse that occurs when goals become obviously unattainable or irrelevantly easy.

Sources and further reading

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