Glossary
Temporal construal theory
What is temporal construal theory?
Temporal construal theory explains how distance in time can change the way we think about an event. Distant events tend to be represented more abstractly: Why do this? Nearer events tend to bring concrete details into focus: How will I actually do it?
How it works
Trope and Liberman's theory, closely related to construal level theory, describes a shift in the weight given to desirability and feasibility. Helping a friend move next month sounds like being a good friend. On moving day, carrying heavy boxes in the heat may occupy more of your attention.
Example
Someone might agree in June to run an October charity half-marathon, thinking about health and a good cause. As October approaches, the early alarm, sore muscles, and training schedule become harder to ignore. That illustrates a possible change in construal; actual changes in preparation or circumstances can matter too.
Why it matters
The appeal of a future plan can look different when its practical demands arrive. Temporal construal theory helps explain that shift. It offers one explanation for the gap between intentions and behavior.