What Is Humanistic Theory In Behavioral Science?

Humanistic theory, also referred to as humanism, is a psychological perspective that emphasizes the inherent goodness, potential, and self-actualization of individuals. Developed in the mid-20th century as a response to the deterministic perspectives of behaviorism and psychoanalysis, humanistic theory focuses on the subjective experiences, free will, and the pursuit of personal growth. Humanistic psychology seeks to understand the whole person and places a strong emphasis on the importance of individual experiences, personal values, and the drive for self-improvement.

Famous Humanistic Theorists

Some of the most influential humanistic theorists include Abraham Maslow, Carl Rogers, and Rollo May. These psychologists contributed to the development of key concepts and therapeutic approaches within humanistic psychology.

Abraham Maslow

Maslow is best known for his hierarchy of needs, which is a motivational theory that outlines a set of universal human needs organized in a pyramid structure. The hierarchy begins with basic physiological needs at the base, followed by safety needs, social needs, esteem needs, and ultimately, self-actualization at the top. According to Maslow, individuals are motivated to fulfill these needs in a sequential order, and self-actualization can only be achieved once all the other needs have been satisfied.

Carl Rogers

Rogers developed person-centered therapy (PCT), which is a non-directive, empathetic, and client-centered approach to psychotherapy. In PCT, the therapist creates a supportive and non-judgmental environment, encouraging clients to explore their feelings and experiences without imposing any interpretations. Rogers emphasized the importance of the therapeutic relationship and identified three core conditions for successful therapy: empathy, unconditional positive regard, and congruence.

Rollo May

May, an existential psychologist, emphasized the importance of understanding human experiences within the context of existential concerns, such as freedom, responsibility, meaning, and authenticity. He believed that psychological issues often arise from the tension between an individual’s inner desires and the external demands of society, leading to feelings of anxiety, alienation, and despair. May’s approach to therapy focused on helping clients confront and understand their existential challenges in order to facilitate personal growth and self-awareness.


Humanistic theory has had a significant impact on the field of psychology and has contributed to the development of positive psychology, which studies human strengths, virtues, and the conditions that promote well-being. Critics of humanistic theory argue that it is overly optimistic and lacks scientific rigor due to its emphasis on subjective experiences. However, the humanistic perspective remains an influential and valuable framework for understanding human behavior, motivation, and personal growth.

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