What Is Affective Commitment In Behavior Change?

Affective commitment is a psychological concept that refers to an individual’s emotional attachment to and identification with their work or organization. It is characterized by a strong sense of personal identification with the organization and a desire to remain a part of it, even in the face of challenges or difficulties.

Affective commitment is often contrasted with other forms of commitment, such as normative commitment (a sense of obligation to remain with the organization) and continuance commitment (a sense of dependence on the organization). Affective commitment is generally considered to be the strongest and most enduring form of commitment, as it is based on an emotional connection rather than a sense of obligation or dependence.

Affective commitment is an important predictor of job satisfaction and organizational citizenship behavior, as individuals who are emotionally committed to their work are more likely to be engaged and motivated to contribute to the organization’s success. It is also a key factor in employee retention, as employees who are emotionally committed to their work are less likely to leave the organization.

Related Behavioral Change Terms